102-040-IO Entrepreneurship and Innovation Management

Study program:

 International Financial Management (B.Sc.)

Academic level and semester:

Bachelor, 5th/7th semester

ECTS credits/workload per semester:

6 / 150

Contact hours per week/contact hours per semester:

5 / 60

Type/Teaching method:

 Lectures with interactive discussions, practical examples, case studies, group work, videos, and a half-day design thinking workshop. It also includes graded group presentations with extensive feedback.
Language of instruction: English

Frequency:

 Every semester

Lecturer:

 Prof. Dr. Andreas Schittenhelm, Prof. Dr. Robert Gabriel, Matthias Schulz

Content:

This module consists of three courses:

  1. Product Sustainability – Covers key environmental issues, sustainability concepts, and the relationship between economic growth and sustainability. It introduces life cycle assessment (LCA) and eco-labeling for measuring and communicating environmental performance.

  2. Entrepreneurship – Focuses on founding and growing a company, managing critical situations, and integrating sustainable management. Topics include business foundation, goal orientation, growth strategies, internationalization, crisis management, and corporate responsibility.

  3. Innovation Management – Explores the importance of innovation, key methods, and their application in business. Topics include innovation strategies, life cycles, management processes, and sustainable innovation through case studies.

Textbooks:

Lecture notes, articles
Recommended for: Undergraduates, graduates
Prerequisites: Prerequisite: Background in Business/Economics (intermediate level)

Restrictions:

 None

Assessment:

Oral and written exam